WO2001076173A3 - Method of providing advertisement data from a server to a mobile telephone - Google Patents

Method of providing advertisement data from a server to a mobile telephone Download PDF

Info

Publication number
WO2001076173A3
WO2001076173A3 PCT/GB2001/001532 GB0101532W WO0176173A3 WO 2001076173 A3 WO2001076173 A3 WO 2001076173A3 GB 0101532 W GB0101532 W GB 0101532W WO 0176173 A3 WO0176173 A3 WO 0176173A3
Authority
WO
WIPO (PCT)
Prior art keywords
mobile telephone
server
adverts
advertisement data
providing advertisement
Prior art date
Application number
PCT/GB2001/001532
Other languages
French (fr)
Other versions
WO2001076173A2 (en
Inventor
Stephen Wunker
Original Assignee
Saverfone Ltd
Stephen Wunker
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Saverfone Ltd, Stephen Wunker filed Critical Saverfone Ltd
Publication of WO2001076173A2 publication Critical patent/WO2001076173A2/en
Publication of WO2001076173A3 publication Critical patent/WO2001076173A3/en

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02Services making use of location information
    • H04W4/029Location-based management or tracking services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/01Protocols
    • H04L67/04Protocols specially adapted for terminals or networks with limited capabilities; specially adapted for terminal portability
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/51Discovery or management thereof, e.g. service location protocol [SLP] or web services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/52Network services specially adapted for the location of the user terminal
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/535Tracking the activity of the user
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02Services making use of location information
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W64/00Locating users or terminals or network equipment for network management purposes, e.g. mobility management

Abstract

The present invention describes a destination WWW or WAP site in which a large number of adverts are stored. The location of a mobile telephone is determined using conventional location finding. This information is then used so that when a user visits the destination site using the mobile telephone, he or she can see in particular those adverts specific to his or her actual location. The adverts typically relate to special offers.
PCT/GB2001/001532 2000-04-03 2001-04-03 Method of providing advertisement data from a server to a mobile telephone WO2001076173A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
GB0008109.1 2000-04-03
GBGB0008109.1A GB0008109D0 (en) 2000-04-03 2000-04-03 Method of providing advertisements using a mobile telephone

Publications (2)

Publication Number Publication Date
WO2001076173A2 WO2001076173A2 (en) 2001-10-11
WO2001076173A3 true WO2001076173A3 (en) 2002-03-21

Family

ID=9889059

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/GB2001/001532 WO2001076173A2 (en) 2000-04-03 2001-04-03 Method of providing advertisement data from a server to a mobile telephone

Country Status (2)

Country Link
GB (2) GB0008109D0 (en)
WO (1) WO2001076173A2 (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8856014B2 (en) 2005-02-16 2014-10-07 Yp Interactive Llc Methods and apparatuses for delivery of advice to mobile/wireless devices

Families Citing this family (10)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8977559B2 (en) 2000-04-07 2015-03-10 Zyzeba Holding Limited Interactive marketing system
US7620556B1 (en) * 2000-12-11 2009-11-17 Alcatel-Lucent Usa Inc. Telecommunications system for broadcasting and receiving information whose pertinence is at least partially based on geography
JP2004530336A (en) * 2001-03-20 2004-09-30 コーニンクレッカ フィリップス エレクトロニクス エヌ ヴィ Beacon infrastructure
AU2002352955A1 (en) * 2001-11-27 2003-06-10 Accenture Llp Context sensitive advertisement delivery framework
AU2002346574A1 (en) 2001-11-27 2003-06-10 Accenture Llp Service control architecture
US7734793B2 (en) 2001-11-27 2010-06-08 Accenture Global Services Gmbh Service control framework for seamless transfer of a multimedia conference over different media
JP3912518B2 (en) * 2002-09-10 2007-05-09 ソニー株式会社 Service providing system and method
GB2400772B (en) * 2003-04-17 2007-03-28 Vodafone Ltd Providing location dependent services in a mobile telecommunications network
GB2447631A (en) * 2006-09-30 2008-09-24 Kingsley Geddes A mobile phone application for finding and booking, reserving or buying desired services, entertainment or facilities in a selected location or region.
US20100022253A1 (en) * 2008-07-23 2010-01-28 Sony Ericsson Mobile Communications Ab Mobile device

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5627549A (en) * 1994-07-29 1997-05-06 Seiko Communications Holding N.V. Dual channel advertising referencing vehicle location
EP0853287A2 (en) * 1996-12-31 1998-07-15 Nokia Mobile Phones Ltd. Method for transmission of information to the user

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5852775A (en) * 1996-09-12 1998-12-22 Earthweb, Inc. Cellular telephone advertising system
GB9822022D0 (en) * 1998-10-09 1998-12-02 Roke Manor Research Method and apparatus for receiving a media broadcast
GB9827182D0 (en) * 1998-12-10 1999-02-03 Philips Electronics Nv Radio communication system

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5627549A (en) * 1994-07-29 1997-05-06 Seiko Communications Holding N.V. Dual channel advertising referencing vehicle location
EP0853287A2 (en) * 1996-12-31 1998-07-15 Nokia Mobile Phones Ltd. Method for transmission of information to the user

Non-Patent Citations (2)

* Cited by examiner, † Cited by third party
Title
INTERNETNEWS.COM STAFF: "Mobile E-Commerce Solutions Demonstrated", INTERNETNEWS.COM, E-COMMERCE NEWS ARCHIVES, 28 February 2000 (2000-02-28), pages 1, XP002183634, Retrieved from the Internet <URL:http://www.internetnews.com/ec-news/article/0,,4_311101,00.html> [retrieved on 20011121] *
N. BLACKBURN: "e-Coupon Virtual Dispenser", THE JERUSALEM POST INTERNET EDITION, 12 December 1999 (1999-12-12), Israel, pages 1 - 3, XP002183633, Retrieved from the Internet <URL:http://www.jpost.com/com/Archive/12.Dec.1999/Digital/Article-6.html> [retrieved on 20011121] *

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8856014B2 (en) 2005-02-16 2014-10-07 Yp Interactive Llc Methods and apparatuses for delivery of advice to mobile/wireless devices

Also Published As

Publication number Publication date
GB0008109D0 (en) 2000-05-24
GB2365703A (en) 2002-02-20
WO2001076173A2 (en) 2001-10-11
GB0108334D0 (en) 2001-05-23
GB2365703B (en) 2002-11-06

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